Transformation Made Easy
Challenger™ Activation is a technology platform that supports your full Challenger commercial strategy. Activation includes expert advice, interactive elearning, tools, and community events to scale and sustain the Challenger model in your organization.
Today's commercial teams require a blended approach to upskilling and purpose-built tools to enable their day-to-day workflows. Challenger™ Activation provides a nimble, scalable experience to embed and reinforce key Challenger seller behaviors across your entire organization.
Win the complex sale at scale.
We turned a decade of experience managing 1300+ client projects across 600 companies into an always-on platform that grows with your team.
Sales Transformation Made Easy
Challenger™ Activation is a platform that supports your full Challenger commercial strategy. It includes expert advice, interactive elearning, tools and community events to scale and sustain Challenger in your organization.
Challenger™ Activation
Advice
The Challenger team of consultants and advisors is always available to guide you and your team. We prescribe pathways and give answers to pressing questions as they arise.
Tools
Our on-demand suite of tools, frameworks and templates embed Challenger behaviors in your organization’s daily workflow.
eLearning
A robust eLearning library allows you to deliver a flexible, yet engaging, learning experience across your entire organization.
Coaching
A library of coaching-specific virtual learning courses, tools, and exercises support managers in their critical role as Challenger coaches.
Events
Become part of the Challenger™ Connect community. Learn together with peers from other organizations in live and virtual events, and an invite-only online discussion forum.
Diagnostics
Diagnostics and assessments allow you to set baseline measurements, focus on the right metrics, and document success over time.
“Simply put, if you fully commit to the Challenger journey in both your sales and marketing strategy, you will see significantly improved sales performance.”
“We chose Challenger at a time when the industry is competitive, products are being commoditized, and buyers are looking to sellers for much more than product knowledge. Integrating it through Sales, Marketing, and Service helps us have a common understanding of how we approach our industry and has differentiated us. After our first full year with it, we’re even more excited for the future.”
“The Challenger program has given us a way to provide even more focus in our commercial messaging and reduce the amount of projects where we have to negotiate on price alone. The program has allowed us to improve the capitalization on our R&D investment as we can better discuss our key differentiators.”