Episode hosts
Jen Allen
In Episode 7, Resolving Buying Group Conflict, our host and Chief Evangelist Jen Allen speaks to a core topic that Challenger has been researching for more than a decade: group consensus and group buying. In 2015, research showed there was an average of 5.4 customer stakeholders involved in a buying decision; in 2020, that number jumped to 11.2. Today’s episode explores how to lead this ballooning group of stakeholders through candid conversations about business problems to keep the deal moving.
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WTCS S3 | E11 2022 Year in Review
In this Episode 11, 2022 Year in Review, our new host, Andee Harris, CEO of Challenger recaps all of the top themes that disrupted the status quo of…
WTCS S3 | E10 Preparing for Negotiations
In this Episode 10, Preparing for Negotiations, Jen Allen welcomes SVP of Sales at Challenger, Adam Maude to discuss the ways in which sellers can…
Winning the Challenger Sale: Season 3 Replay
Catch up on all of the episodes of Season 3, Winning the Challenger sale webinar series.
WTCS S3 | E9 Creating a Mutual Close Plan
In this Episode 9, Creating a Mutual Close Plan, our host and Chief Evangelist Jen Allen welcomes Dan Flood and Alex Schrager, two of Challenger's…
WTCS S3 | E8 Driving Urgency for Change
In this Episode 8, Driving Urgency for Change, our host and Chief Evangelist Jen Allen welcomes Matt Dixon, co-author of The Challenger Sale. They…
WTCS S3 | E6 Turning Interest into Advocacy
In Episode 6, Turning Interest into Advocacy, our host and Chief Evangelist Jen Allen starts by outlining a very familiar scenario to the audience:…
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