Preview each episode in Season 3 by viewing the snippets below.

If there’s an episode you’d like to get full access to, click the link below the video to download.

Episode 1 | Engaging C-Level Buyers



In this episode, you'll learn how to elevate insight-led messaging to unlock access to senior decision makers.​

Episode 2 | Social Selling: Your Secret Weapon



In this episode, you'll learn how to build your brand as a credible source of valuable insight, unlock the lead gen potential of social media, and avoid the “look at me” trap that many “thought leaders” on social media fall into.

Episode 3 | Email Pitfalls to Avoid



In this episode, you'll learn tips and tactics to creating effective outbound emails that prospects will want to respond to.

Episode 4 | Opportunity Prioritization



In this episode, you'll learn how to prioritize the right pursuits and get comfortable disqualifying the wrong ones early and often.

Episode 5 | Persuasive Storytelling



In this episode, you'll learn how to convey the human impact of the business problem you’re trying to solve, and motivate action across customer stakeholders.

Episode 6 | Turning Interest into Advocacy



In this episode, you'll learn how to engage with a single stakeholder and elevate their efforts to promote your offerings within the broader buying group.

Episode 7 | Resolving Buying Group Conflict



In this episode, learn how to lead stakeholder groups through candid conversations about business problems to keep the deal moving.

Episode 8 | Driving Urgency for Change



In this episode, learn how to motivate action in the late stages of an opportunity, especially when progress stalls..

Episode 9 | Creating a Mutual Close Plan



Map out and mutually agree with your customer on the final steps toward closure of a deal.

Episode 10 | Preparing for Negotiations



Prepare negotiables and anticipate curveballs ahead of negotiations conversations.

 

Check out the Winning the Challenger Sale Podcast!

Take a deep dive into the day-to-day skills and behaviors proven to win in complex selling and buying environments with this monthly podcast.

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