Cookie Policy

Challenger Performance Optimization Inc. and its Affiliates (collectively, “Challenger” unless otherwise specified)[1] use certain Sub-Processors (commonly referred to as subcontractors in certain jurisdictions) to assist in its services. Challenger undertakes to use a commercially reasonable selection process by which it evaluates the security, privacy and confidentiality practices of proposed Sub-Processors and contractually requires Sub-Processors to comply with all applicable data protection laws and regulations.

Sign up for updates to our Sub-Processor list on the form below.

Effective Date: April 5, 2021 uses cookies on our Web sites for various reasons that are detailed below in this policy.

What is a cookie?

A cookie is a small file that can be placed on your device that allows us to recognize and remember you. It is sent to your browser and stored on your computer’s hard drive, your tablet or your mobile device. When you visit our Web site, we may collect information from you automatically through these cookies or similar technologies.

What types of cookies do we use?

Essential/Necessary/Preference – Cookies that are essential for parts of our Web site to operate. They enable users to move around and allow us to recognize a user within the site and provide them with service they ask for such as remembering the user’s sign-in details, their preferred language or history with our Drift Chatbot.

Performance/Statistics – cookies which measure how often you visit our Web site and what you interact with while there. We use this information to get a better sense of how visitors engage with our content and to make improvements to the overall experience (better navigation, fix technical issues, etc.).

Targeting/Marketing – cookies that allow us to deliver advertising that is relevant to your interests. These cookies can remember that your device has visited a site or service and may also be able to track your device’s browsing activity on other sites or services other than This information may be shared with organizations outside Challenger, such as advertisers and/or advertising networks to deliver the advertising and help measure the effectiveness of an advertising campaign.

Who are third parties where has shared cookies?

Drift, Hubspot, Google Analytics, Salesloft, DoubleClick

How long will cookies stay on my device?

This depends on whether it is a “persistent” or “session” cookie. Session cookies only stay on your device until you stop browsing. Persistent cookies stay on your computer or mobile device until they expire or are deleted.

How do I delete cookies off my device?

If you do not want to be tracked by Google Analytics cookies you can opt-out by installing a browser plug-in here:

At any time, you can prevent cookies from being set on your browser. For instructions on how to block, delete or disable cookies, please consult your browser’s ‘Help’ or ‘Support’ section. Please note that by deleting our cookies or disabling future cookies you may hinder your experience on our Web site.

Please consult the following links for information on cookie management and blocking according to your browser:





You can also find more information and manage cookie storage at:

Terms and Conditions of Use

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Terms and Conditions of Purchase (USA)

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Terms and Conditions of Purchase (Non-USA)

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Data Processing Agreement

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Privacy Policy

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Cookie Policy

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