Hiring High-Performers
Screen for hires with a proclivity to teach and challenge the status quo to win in today’s complex selling environment.
Decision bias is always present. As a result, managers often get the sales hire wrong. Seeing a new face for just one-tenth of a second is enough to form a judgment, but a bad judgement is very costly. It’s a fact, most recruiting processes have not evolved to identify the optimal skill set to win business today.
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Our work is supported by ongoing research and backed by our best-selling books The Challenger Sale, The Challenger Customer and The Effortless Experience.

A Groundbreaking Study of High Performer Behavior
More than just a book, The Challenger Sale has evolved into a new and different approach to deliver an uncommon experience to customers. Buyers are demanding a better sales experience.
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Expanding The Idea Of The Sales Experience
The Challenger Sale overturned decades of conventional wisdom in sales. This latest research reveals something even more surprising: Being a Challenger seller isn’t enough. Your success or failure also depends on who you challenge.
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Challenging Status Quo in Customer Service
Everyone knows that the best way to create customer loyalty is with service so good, so over the top, that it surprises and delights. But what if everyone is wrong?
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