Insight Leaders: A Conversation with Elay Cohen, Author of ‘Enablement Mastery’

When sales enablement is embraced as a company-wide initiative and is sponsored by leadership all the way up to the CEO, organizational magic happens. Teams align. Business results accelerate. Culture transforms.

In Elay Cohen’s latest book, Enablement Mastery, he shares his proven, straightforward, and effective method for aligning people, processes, and priorities with relevant learning, coaching, and communications. Readers will learn how to build organizational value and multiply revenue outcomes by enabling your employees and partners to be the best they can be.

Join us on January 14 as we discuss with Elay the insights shared in his latest book and more. Register using the form below!


About the Author
Elay Cohen is the Co-founder & CEO of SalesHood, a Sales Enablement Platform Company. Elay is an author, is recognized as top Innovative “Mover and Shaker” by Entrepreneur magazine and recognized by LinkedIn as one of the world’s top sales experts. He’s the former Senior Vice President, Sales Productivity at Salesforce and helped take the company from $500M to $3B in revenue and was recognized by Marc Benioff as Salesforce’s “2011 Executive of the Year. Elay created the Partnership Relationship Management category and product line at Salesforce. Born in Toronto, Elay lives in San Francisco.

Elay is on a mission to improve and modernize how companies enable their people. Elay is working closely with the world’s most innovative companies and most forward thinking educational institutions. Together, they’re changing the future of work.

January 14, 2021

11:00 am ET

Register Today